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Deep dives into branding, design, content strategy, and creativity.

Posts in Identity Design
Content Strategy: The Lighthouse Your Small Business Needs

Discover why a robust content strategy is vital for small businesses in today's digital age. Learn from the success stories of global giants like Airbnb and Slack, and understand how content can be a powerful tool to elevate your brand. Whether you're starting or looking to refine your approach, this guide offers insights and practical steps to build a winning content strategy.

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'The Story Goes On' Brand Identity — A Case Study

TWO Design was commissioned to design the entire Brand Identity and Design Language for a completely novel brand — ‘The Story Goes On’. Our scope of work included the identity, the tone of voice, content, stationery, packaging, social media, and everything else in between. It was as much fun for us to complete as it was exhaustive in its scope. In the end, we managed to flip the entire category on its head with our approach, and we were proud as heck!

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Of Monograms & Logotypes

The Doctor Foundation (TDF) is a charitable trust based in Pune, India, working towards improving the health, well-being, dignity and quality of life of the disadvantaged members of society, with a special focus on elder care and support. We were commissioned to design an identity worthy of all the great work this NGO does.

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