We were commissioned by Kausheya Silks, London — a sustainable, conscientious brand which still uses traditional silk weaving practices from India, offering massive support to local craftsmen — to design a brand identity that reflected their love of silk weaving.
Employing local Indian silk weavers and craftsmen who use sustainable practices that have been passed on from generation to generation, Kausheya promises an incredible attention to detail in their products, which include scarves, shawls and other accessories.
Our scope of work involved designing the brand identity and print collateral for the brand. The results were as handcrafted and silky smooth as the products themselves.
Design Team:
Shubham Mehra
Creative Director:
Vikram Bhalla